Ralph Lauren Polo presents the first ever 4D fashion show. Yes that's right 4D!
8th September in New York- Ralph's Polo presentation took the form of a water-screen projection in the lakes of Central Park with a grassy high spot called Cherry Hill for the audience to watch from. Models turned to mirages and H2O holograms stood 60ft tall amongst the Manhattan skyline.
I wish I had been there to seen it - so jealous!
"I really wanted to do something big for the new Polo Women's brand - something set in the city - that felt modern" said Ralph before the show. 'We returned to Central Park, a place I love, and captured the spirit of Polo with a truly innovative mix of fashion and technology"
The collection is bright, graphic easy daywear combos, polo shirt and maxi skirts walking along city street graphics.
Just watch it.. I thought it was good. Nontraditional, fresh, exciting, intriguing, different and I think kept the audience entertained throughout!
No comments:
Post a Comment