Yes that's right. I wish I had known this morning, so I could have put my 'best' underwear on even if it is a work day.
Freshpair founded National Underwear Day on 5th August 2003.
Over the last ten years, it has been celebrated in New York city, with models, massive underwear giveaways, a pop-up shop in Columbus Circle and a Times Square runway show.
On this day Freshpair invites everyone to participate in setting a new Guinness World Record by wearing their underwear to Times Square on "National Underwear Day"
This year they are reaching out to cancer survivors struggling to regain their lives, men and women suffering with poor body image, and young and old embracing their sexuality.
"At Freshpair, we believe that it starts with perfect fitting underwear. A leading internet retailer of men's and women's intimate apparel, we offer thousands of styles from over 100 top brands."
As I am not in New York (unfortunately..I wish I was) to celebrate the day here are some images from underwear campaigns.
Victoria Secret Catwalk Show 2014 - Angels having fun
Rosie Huntington-Whitely Autograph, Marks & Spencer collection
Boux Avenue Embrace your curves campaign 
Victoria & David Beckham Emporio Armani renowned campaign
Boux Avenue and Victoria Secret underwear (photographed by me, Victoria Roberts)
Wear your underwear with pride, go treat yourself to some new underwear too, you can never have enough in my opinion.
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